Keeve Finance | Accounting and Advisory

We get entrepreneurs, because we are entrepreneurs.

While we cut our teeth at some of South Africa’s biggest blue chip auditing and accounting consultancies, our real expertise was forged by founding our own business. Knowing the challenges of entrepreneurship first-hand, we are driven to make a difference to others like us.

Accounting for entrepreneurs

As a business owner, juggling competing priorities is enough of a challenge, without balancing your books being one of them. Eliminate uncertainty and maximise productivity by partnering with accountants who see your success as their own.

1:1 co-founder involvement

Geared towards growth

Blue chip expertise matched by SMME experience

Our leadership

Our partners are personally involved on all client accounts, whether in an executive, oversight or advisory capacity—assuring you of accountability, continuity and commitment.

Pieter Keeve (CA)SA

Director, Johannesburg

Pieter founded Keeve in 2015, starting with a single client who remains steadfast to this day. Driven by a fascination with SMEs and the nuanced decision-making that business owners navigate, he brings large corporate experience and invaluable entrepreneurial experience to provide solutions that help businesses thrive.

Tronel de Wet (CA)SA

Director, Stellenbosch

After completing her audit articles at KPMG, Tronel spent 8 years in corporate finance before joining Keeve to head up the Western Cape branch. The experience that she obtained enables her to pinpoint the key drivers of profitability and uncover the elements that unlock a company’s true value. She loves interaction with clients, and gets great joy helping them understand their business' financial needs.

Luzanne Venter ACMA (CGMA)

Manager, Johannesburg

Luzanne is an accomplished accountant and manager, who is dedicated to mentoring and guiding her team. She enjoys servicing the architectural and manufacturing industries and finds satisfaction in collaborating with clients to gain a deeper understanding of the operational nature of their businesses.

Rickus van Vuuren AGA (SA)

Manager, Stellenbosch

Rickus is a dedicated manager with a passion for problem-solving. He thrives on solving problems for clients from a diverse range of industries with a particular emphasis on the agricultural sector. His expertise lies in preparing financial statements and completing tax returns, ensuring clients receive top-notch financial guidance and support.

Our team

Operating from our dedicated offices in Johannesburg and Stellenbosch, our team serves owner-based businesses across Southern Africa, the United States and Europe.

Anita Bertrand

Accountant

Anita is a dynamic accountant with a passion for the hospitality industry, with a deep understanding of its fast-paced environment and constant changes. She excels in day-to-day processing and problem-solving, including VAT processing and reconciliations. Anita's commitment to accuracy and efficiency ensures exceptional financial support for her clients.

Jardel França

Accountant

Jardel is an accomplished accountant specialising in retail and restaurant financial services. He excels in compiling accurate monthly reports and providing expert tax consulting, empowering clients to optimise their financial strategies and achieve growth within their respective industries.

Trusted by the biggest names
in small business.

Since 2016, we’ve been appointed as accountants and advisors to some of the most respected names in the entrepreneurial game—from restaurateurs and retailers to furniture designers and farmers.